The No B.S. Direct Marketing

★★★★★ 4.7 104 reviews

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Management number 233468421 Release Date 2026/06/27 List Price $7.97 Model Number 233468421
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Kennedy dares marketers to dramatically simplify their marketing, refocusing on what works. Updated to address the newest media and marketing methods, this marketing master plan — from marketing master Kennedy — delivers a short list of radically different, little-known, profit-proven direct mail strategies for ANY business. Strategies are illustrated by case history examples from an elite team of consultants — all phenomenally successful at borrowing direct marketing strategies from the world of mail-order, TV infomercials, etc., to use in ’ordinary’ businesses including retail stores, restaurants, and sales. Read more

ISBN10 1599185016
ISBN13 978-1599185019
Edition 2nd
Language English
Publisher Entrepreneur Pr
Dimensions 6 x 0.75 x 9 inches
Item Weight 9 ounces
Print length 173 pages
Publication date January 1, 2013

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4.7 out of 5
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